Flashback Friday: the Shoppers Drug Mart Blue Jays Calendar
As a young child, aside from Christmas, my birthday, and whenever a new Ninja Turtles movie came out, there were few days that were as exciting as the day you received the newest Blue Jays calendar.
For this week’s Flashback Friday, we take a look back at the fabled Shoppers Drug Mart Blue Jays calendars.
To be honest, I don’t really have much to go on here aside from my memory and the few snippets of information I found on the internet. As far as I could see, the calendars were released each year from 1987 to 1999.
The only two copies I have in my possession currently are the 1991 and the 1992 editions. At one point in time, I also had the 1993 and 1994 versions, but they didn’t survive a cleaning purge put forth by my parents.
Below is the cover of the 1991 Shoppers Drug Mart Calendar, and it has a very odd greek mythology theme to it, but is pretty memorable nonetheless. Inside, the calendar itself is your pretty standard run of the mill Blue Jays calendar.
It wasn’t until 1992 when Kert Advertising Limited started doing an artistic approach to the calendars with watercolours. These Blue Jays calendars stand out most in my mind not only because of the beautiful paintings, but because they were the World Series Champion teams as well.
Probably the funnest part of reflecting back on these calendars is looking at the Skydome seating chart to see what the Blue Jays ticket prices were back in the early nineties. As you can see, it only cost you $17.50 to get the best seats in the house.
The funny thing is the price for an upper deck ticket has stayed relatively the same, and if anything it’s actually gone down in price up in the 500’s.
However, if you wanted a seat in the nosebleeds angled away from the Jumbotron, then it only cost you $4 dollars to take in a Blue Jays game. Couple that with a $4 McDonald’s combo meal and you had yourself an afternoon at the ballpark for less than 10 bucks!
Also, it’s hard to make out in the image, but that white area in the second deck was the SkyClub. Can you believe it took up over half of the second deck? The SkyClub itself is another topic for another Flashback Friday in itself.
If you have anything you want to see from Blue Jays yesteryear in an upcoming Flashback Friday, email firstname.lastname@example.org